Black Friday time to get out and shop till you drop

| Recycle Outdoor Gear | 28th November, 2013

Black Friday, a day when every outdoor retailer in The States is trying to get people to buy more gear.

In the middle of all this Patagonia is encouraging people to keep their wallets in their pockets and use the stuff they have.

They have releasing Worn Wear, a short film which celebrates the stuff people already own and the quality of the life people can enjoy.It takes you to an off-the-grid surf camp in Baja, Mexico; a family’s maple syrup harvest in Contoocook, Vermont; an organic farm in Ojai, California; and into the lives of a champion skier, a National Geographic photographer, and a legendary Alpinist. Worn Wear also features exclusive interviews with Patagonia founder Yvon Chouinard.

Worn Wear will be released online on Black Friday and in 15 Patagonia retail stores. in The States., Show up at one of the chosen public venues, and you’ll get to sample Patagonia’s new California Route beer made by New Belgium Brewery.

Patagonia’s new gear repair program also launches on Black Friday, in partnership with iFixit. The companies are publishing a series of free repair guides, which include basic sewing lessons. So while you’re recovering on the couch from too much turkey and pumpkin pie, stitch up that old pack or jacket—and then go use them on Black Friday instead of shopping for new gear. Read more

Don’t forget to check out the latest ROGads

ReFleece new life for old fleece

| Recycle Outdoor Gear | 8th August, 2013

Sam Palmer and Jennifer Feller ReFleece

We search the world for stories about recycling, reuse and upcycling of outdoor gear. This is a great story about two people that are doing just that.

Started by husband and wife team Sam Palmer and Jennifer Feller, ReFleece is a small design company creating products from a new kind of upcycled felt. The felt is made from reclaimed Patagonia® fleece, collected through Patagonia’s Common Threads™ program, then pressed into Kindle™ and iPad™ cases.

“We met each other folding fleece at the Patagonia Boston store, 17 years ago. Sam was studying aeronautical engineering at Northeastern, and I was starting a renewable energy nonprofit. We were both working retail to make some money, but we fell in love with the way that Patagonia really lives its mission. We have a LOT of old fleece lying around our house! Sam worked with plastics when he was looking for new surfboard materials, so he realized that we could use it to mold new products. He made the first ones in our oven, cooling them in the molds in the backyard. We’re so happy that folks are looking for reclaimed and upcycled products – we have really been bowled over by the response that people have to ReFleece.” Jennifer Feller

ReFleece a great ideaAlthough buying recycled plastic and fleece products does cut down on the oil needed to produce virgin products, the typical recycling process itself can be energy intensive. The ReFleece process, by contrast, avoids the shipping and high-heat re-melting typically used in fleece recycling, in favor of a lower-energy pressing process. Cases are manufactured entirely in the U.S. Each case is unique, and features the original colors, and even the original seam patterns, of the Patagonia jacket or sweater. The cases are lightweight, durable, water resistant, and can be thrown right in the recycling bin to “close the loop” again.

ReFleece Kindle Cases

Palmer is a designer and surfer, with a long-time relationship with Patagonia. He helped to design their first surfboard, prompted by Patagonia founder Yvon Chouinard to look for a smaller environmental footprint than traditional surfboards. After earning a masters degree in product design from Stanford, Palmer joined design firm IDEO, where he designed products for companies like Xyliss, Target, and Proctor & Gamble.

Kindle 4 Refleece - ROG

Feller is a former science teacher and environmental activist, with experience as a consultant to non-profit start ups. She and Palmer combine their passion for sustainability with a deep belief in the importance of great design.

ReFleece cases are currently sold online, and in several design boutiques in New York City and the Boston area. They’ll be sold by Patagonia stores beginning in late summer.

Contact Jennifer and Sam at ReFleece.com

Refleece - ROG

Update. A lovely new video from Jennifer and Sam

Patagonia eBay UK and Reuse

| Recycle Outdoor Gear | 13th May, 2013

used outdoor gear sold on recycle outdoor gear

Patagonia have linked up with eBay UK to enables sellers of used Patagonia outdoor clothing to resell their items in the UK.

The aim is to encourage customers to go into their wardrobes, find the Patagonia garments they don’t currently need, and list them on eBay to continue their useful life. Having taken the Patagonia Common Threads Pledge.

Whilst selling used outdoor gear is as old as the virtual hills. All industries need flagship brands that push out the envelopes of innovation and new thinking,. The biggest one that come to mind outside our industry is, or was, Apple for innovation.  Patagonia’s proven commitment to the 3 R’s and greener commerce is tremendous.  In November 2011, Patagonia and eBay Inc. joined forces to launch a new marketplace for customers to buy and sell used Patagonia gear in the United States. Today, with more than 38,000 items resold in the first year of the program.

It’s a lovely idea and I wish Patagonia and eBay well in their mission. Visit the eBay store

One question…

Why only used Patagonia product?

This an interesting question.

Shop till you drop

| Recycle Outdoor Gear | 22nd November, 2012

Friday 23rd November is Black Friday , the day after Thanksgiving Day in the USA one of the hottest shopping day of the year in The States. The start of the season for bargain hunting.

Walmart will kick off its holiday sales rush at 8 p.m. on Thanksgiving, its earliest start ever, and will guarantee that those who line up can buy a trio of gadgets as it places a big bet that shoppers are ready to spend this holiday season.

It is  interesting that Buy Nothing Day (BND) an international day of protest against consumerism is held the Friday after American Thanksgiving in North America and Saturday November 24th 2012 is Buy Nothing Day (UK).

On Black Friday last year Patagonia released a very brave ground breaking advertisment in The New York Times in which it asks people to buy less—of everything, including its own products. “Don’t buy this jacket,” says the headline, alongside the retailer’s fleece jacket. Copy then explains, in bracing honesty, how the jacket was bad for the environment. The ad concludes: “There is much to be done and plenty for us all to do. Don’t buy what you don’t need. Think twice before you buy anything.

The advertisement and the company was talked about in journals the world over.

What Happened? Well Patagonia have had a very good year.

The company have developed their own reuse service on eBay to encourage reuse of Patagonia outdoor clothing.

Read more on the story

Happy Holidays to all ROG Followers in The States

Buy nothing new day

 

 

 

Patagonia launch new trade in service

| Recycle Outdoor Gear | 3rd October, 2012

Jackets Recycle Outdoor Gear

Patagonia have announced the launch Common Threads Initiative in Portland USA

Portlanders can Trade-In their Used Patagonia Clothing and Shop the Common Threads Second Home Section at Patagonia Portland

In an effort to partner with its customers to take mutual responsibility for the full life cycle of the products it makes and customers purchase, Patagonia today announced a kickoff event for Common Threads Second Home.

Available only at Patagonia Portland, the company will be accepting used Patagonia clothing for trade-in and sale in the Second Home Section of Patagonia Portland. Common Threads Second Home will kickoff on Sunday, October 7th from 3-6 pm. Patagonia staff will be on site to accept Patagonia clothing in good condition–including shells, fleece, down and synthetic insulation jackets, and ski and alpine pants–in exchange for store credit.

The Common Threads Initiative is a partnership between Patagonia and our customers to reduce consumption and give the planet’s vital resources a rest. The initiative is organized around the four R’s of Reduce, Repair, Reuse, and Recycle,” said Rick Ridgeway, Vice President of Environmental Initiatives. “Common Threads Second Home supports the “R” of “Reuse” by offering a trade-in program that rewards our customers who clean out their closets and garages of their used but still serviceable Patagonia products, and bring them to us so they can be put back into circulation. We invite Portlanders to join us in the Common Threads Initiative by bringing their used Patagonia gear back to us and we’ll give it a second home.”

In addition to local Patagonia staff, eBay staff members will attend the kickoff event to help customers sell other used Patagonia clothing online through the Patagonia Common Threads Initiative storefront on eBay.com.

Patagonia Portland’s Common Threads Kickoff Event will take place at 907 NW Irving St., Suite 100 Portland, Oregon 97209.

More information or to become a partner in the Common Threads Initiative 

It will be interesting to learn how this goes and if Patagonia are considering rolling the service out both in The States and Europe

This side of the Atlantic this is not dissimilar to Rohan partnering with Gift Your Gear during last month to encourage their customers and the UK outdoor community to trade in their reusable outdoor jackets trousers and fleece. The difference being the donations are not for resale but distribution to UK-based youth and community groups.

Recycle Outdoor Gear (ROG)

Pass on unwanted outdoor gear to someone who can use it.

Recycle Outdoor Gear (ROG)

Gift Your Gear is an independent nationwide initiative that provides outdoor clothing and equipment to UK community organisations, youth groups and charities working with young people in the outdoors.

Gift your Gear

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